Marketing


Michael Goldberg

Knock Out Networking                                           

Knock Out Networking

Boxing, like networking, is a contact sport. The more and better contacts you make, the more wildly successful you will be! But times are tough. If you re a sales rep, business owner, or job searcher you know firsthand that times are tough. The state of growing a business, making a sale, and landing a job ain t what it used to be. Just a few years ago, we did it all without websites, email, blogs, domain names, texting, LinkedIn, Twitter, and Google pages. And yes, there was life before Facebook. Well, despite all that technology has allowed us to do, one thing hasn t changed. Those with the most contacts, best relationships, and greatest understanding of how to utilize them will succeed. Networking is the best way to make those contacts, develop those relationships, and achieve success. Bottom line! So if networking is so important, why don t more people network? Most people simply don t know how so they fear what might happen at a networking function, cocktail party, mixer, or business meeting. Have no fear! Knock-Out Networking! is here! All the approaches and strategies you need to go to the right places, say the right things, and meet the right people are laid out in the pages of this book. Knock-Out Networking! is based on Michael Goldberg s proven system for attracting more prospects, more referrals, and more business to the pipeline. These proven approaches have helped thousands of sales reps, sales managers, business owners, and job searchers change the way they develop relationships. And they will do the same for you!

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Maribeth Kuzmeski

The Connectors: How the World's Most Successful Businesspeople Build Relationships and Win Clients for Life                                          

The Connectors: How the World's Most Successful Businesspeople Build Relationships and Win Clients for Life

In today's commoditized marketplace, no matter what product or service you sell, there's probably someone somewhere able to offer it cheaper, faster, and maybe even better. So how do you differentiate yourself from your competitors? The Connectors shows that the only thing that truly sets you apart is the quality of your relationships with your clients and customers.
Everyone knows that relationships are important in business. Yet most people would admit that their relationships could be better—but don’t spend time working on the underlying skills. This book explains how to develop better, more profitable connections—as illustrated proven by some of the world’s most successful professionals. Even if you're not a “people person,” you can dramatically grow your business or your career through a few simple approaches to relationship-building.

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...And the Clients Went Wild!, Revised and Updated: How Savvy Professionals Win All the Business They Want

...And the Clients Went Wild!, Revised and Updated: How Savvy Professionals Win All the Business They Want

When you think of a great business, you often think of its clients. They're not just happy customers; they're raving fans who'll take time out of their day to tell you or anyone within range just how much they love that business. They'll line up before dawn for its latest product offering, create buzz, and treat the brand as a personal status symbol. Does your business have super-fans like this? Do you want them?
If so, . . . And the Clients Went Wild! is your essential marketing toolbox for fostering the fans whose word-of-mouth will drive your growth to exponential levels. Focusing on the practical—what's worked for a wide range of businesses—and employing an eclectic mix of methods, platforms, and technologies, this go-to guide shows you five key principles for cultivating passionate and vocal clients. Access a complete playbook of techniques and approaches for connecting with clients as well as a template to build your own successful strategy.

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Red Zone Marketing: A Playbook for Winning all the Business You Want

Red Zone Marketing: A Playbook for Winning all the Business You Want

Red Zone Marketing: A Playbook For Winning all The Business You Want by marketing consultant and business owner Maribeth Kuzmeski is a sensible and imaginative guide to raking in business using the SCORE system including specific niche positioning; creating a client experience; deriving opportunities from obstacles; "referral responsibility"; and Extra Point! The sports metaphors add an exciting highlight to this solidly presented marketing primer that offers novice entrepreneurs useful and applicably practical tips, tricks, and techniques ranging from direct mail, to newsletters, video, and utilizing the electronic superhighway to commercial advantage.

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The Engaging Child  

 




Dave Sherman

Elevating Your Elevator Speech: A Powerful Way to Answer the Question "What Do You Do?"

Elevator Speech is the short sound bite that succinctly and memorably introduces you. It spotlights your uniqueness and focuses on the benefits you provide. This book is designed to provide easy-to-understand and simple-to-apply tips and techniques to will help you develop your elevator speech to be more effective, powerful and far more successful.

• Softcover: 102 pages
• Publisher: Dave Sherman
(Copyright 2005)
• Price: $19.95 + S/H

 

50 Top Tips: A Simple Guide to Networking Success

These 50 easy-to-understand and simple-to-apply tips will show you what it takes to become a more effective, comfortable and productive networking professional. This book is designed to teach you basic networking skills, the "how to" guide to netwoking events, dealing with the fear of networking and specific networking techniques.

• Softcover: 131 pages
• Publisher: Dave Sherman
(Copyright 2003)
• Price: $19.95 + S/H